Theses are some great tips for any type of interview.
TOP TEN TIPS:
1. Deterime your audience goal in advance
2. Practice what you plan to say and how to say it
3. Focus on and repeat your key message
4. Think and speak in headlines
5. Keep your answers brief
6. Say what you want to say then stop
7. Avoid industry jargon and acronyms
8. Remember who your audience is
9. Never go off record
10. Be respectful of reporters and meet their deadlines